Three Customer Relationship Building Tips

Three Customer Relationship Building Tips

Three Customer Relationship Building Tips

Building effective customer relationships are crucial to creating and maintaining customer loyalty.  Every member of an organization should be continually looking for ways that they individually can enhance the bond between customers and service providers. These efforts can lead to enhanced customer and brand loyalty.

The following are three simple tips that anyone can use to better manage customer relationships and build stronger levels of trust.

  1. If you seek trust; communicate it through your words and nonverbal cues.
  2. Always act in the best interest of your customers. Listen to them, ask questions, anticipate their needs, deliver what you promise, and exhibit high levels of professionalism in everything that you do whether your customers are present or not.
  3. Take the time to personalize your customer interactions and to make each customer feel special. Use a customer’s name often during an interaction, listen, smile, ask questions to show interest and strive to project a positive image. This can all lead to enhanced trust and helps ensure that the customer returns.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

Nonverbal Communication That Can Impact Customer Relationships

Nonverbal Communication That Can Impact Customer Relationships

There are many ways in which customer service representatives communicate with customers face-to-face and via technology. One of the most powerful techniques is through nonverbal cues or messages they send subconsciously. Often these unspoken messages are more powerful than those delivered through words.

The following chart indicates some common positive and negative nonverbal communication behaviors that customer service representatives might exhibit that can lead to misunderstandings or service breakdowns if you are not careful.

Positive

Negative

  • Brief eye contact (3 to 5 seconds)
  • Yawning
  • Eyes wide open
  • Frowning or sneering
  • Smiling
  • Attending to matters other than the   customer
  • Facing the customer
  • Manipulating items impatiently
  • Nodding affirmatively
  • Leaning away from customer as he or   she speaks
  • Expressive hand gestures
  • Subdued or minimal hand gestures
  • Open body stance
  • Crossed arms
  • Listening actively
  • Staring blankly or coolly at customer
  • Remaining silent as customer speaks
  • Interrupting
  • Gesturing with open hand
  • Pointing finger or object at customer
  • Maintaining professional appearance
  • Casual unkempt appearance
  • Clean, organized work area
  • Disorganized, cluttered work space

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

The Role of Gestures in Positive Customer Service

The Role of Gestures in Positive Customer Service

The use of nonverbal communication with your head, hands, arms, and shoulders to accentuate verbal messages can add color, excitement, and enthusiasm to your interactions with customers. Using physical movements naturally during a conversation may either help make a point or result in added credibility.

Typically, movements or gestures are designed to gain and hold attention (e.g. waving a hand to attract the attention of someone), clarify or describe further (e.g. holding up one finger to indicate the number 1), or emphasize a point (e.g. pointing a finger while angrily making a point verbally).The Role of Gestures in Positive Customer Service

Open, flowing gestures (e.g. gesturing with arms, palms open and upward, out and away from the body) encourage listening and help explain messages to customers. On the other hand, closed, restrained movements (e.g. tightly crossed arms, clenched fists, hands in pockets, hands or fingers intertwined and held below waist level or behind the back) could send a message of coolness, insecurity, or disinterest.

One important point to remember in a multicultural world is that nonverbal cues are not universal and a gesture in one country or culture could take on an entirely different meaning in another. Take some time to research common nonverbal cues around the world before using them in public.

The key to effective nonverbal communication is to make gestures seem natural. If you do not normally use gestures when communicating, you may want to practice in front of a mirror until you feel relaxed and the gestures complement your verbal messages without distracting.

For additional ideas and strategies on using nonverbal communication effectively when interacting with customers, get a copy of Customer Service Skills for Success. For suggestions on interacting effectively with customers from different backgrounds, check out Please Every Customer: Delivering Stellar Customer Service Across Cultures.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

The Role of Eye Contact in Customer Service in a Diverse World

The Role of Eye Contact in Customer Service in a Diverse World

It has been said that the eyes are “the windows to the soul.” Eye contact is very powerful. This is why criminal investigators are often taught to observe eye movement in order to help determine whether a suspect is being truthful or not.

In most Western cultures, the typical period of time that is comfortable for holding eye contact is 5 to 10 seconds, then an occasional glance away is normal. Looking away in many cultures can often send a message of disinterest, or dishonesty, or lack of confidence. If either the length or the frequency of eye contact differs from the “norm,” many people might think that you are being rude or offensive. They might also interpret your behavior as an attempt to exert power or as flirting.

Other potential nonverbal problems when dealing with customers can be caused by looking down before answering questions, glancing away continually as your customer talks, blinking excessively, and other such eye movements can create a negative impression.

In any case, your customer might become uncomfortable and may react in an undesirable manner (for example, becoming upset or ending the conversation) if you use eye contact in what they perceive as an inappropriate manner.

As with all other aspects of workplace interaction in a multicultural customer service environment, do not forget that cultural values and practices often influence the way in which people communicate and interpret message signals.

Just as you send messages with your eyes, your customer’s eye contact can also send meaningful messages to you. A customer’s lack of direct eye contact with you could send a variety of messages in a westernized culture. It might send messages such as a lack of interest, confidence, trust, or dishonesty, depending on how you interpret those cues. For example, if you are watching a customer shop and notice a quick loss of eye contact each time you try to engage the customer visually, the customer might be nervous because he or she is shoplifting, or the customer simply might not want your attention and assistance.

As with any other form of nonverbal communication, always look for clusters or multiple cues before interpreting the meaning and deciding on a course of action. This is because you are dealing with humans whose background, gender, personality, culture and various other factors can easily impact their intent. If you filter based on your own personal beliefs or background, you can potentially cause a service and/or relationship breakdown with your customer.

Customer Service Skills by Robert Lucas

 

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

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