Customer Service Skills for Success 6th by Robert W. Lucas Now Available

Customer Service Skills for Success 6th by Robert W. Lucas Now Available The top-selling customer service textbook in the United States, Customer Service Skills for Success by Robert W. Lucas, is now in print from McGraw-Hill. This 6th edition includes a four-color layout with more images to enhance the content and a completely changed graphic appearance. … Read more

Changing Consumer Values Are Impacting Customer Service

Changing Consumer Values Are Impacting Customer Service Throughout the world, there has been a tremendous amount of dynamic change in recent decades due to economic instability, quickly expanding and enhanced technology, global mobility where people move quickly and frequently, and other factors outlined in this chapter. The result has been a gradual shift in what … Read more

Customer Relations Equal Sales, Customer Satisfaction and Customer Retention

Customer Relations Equal Sales, Customer Satisfaction and Customer Retention If you are not striving to build the best customer relationships possible with those you encounter in your organization, then you are failing as a service professional. Everyone from front-line customer service representatives to senior management has a responsibility to do what it takes to secure … Read more

Customer Perceptions Have An Impact On Customer Relations

Customer Perceptions Have An Impact On Customer Relations Most customer service representatives go to work with the determination to deliver excellent customer service and achieve customer satisfaction. They typically have the customer service skills and knowledge needed to address their customer’s needs, wants and expectations. Even so, some things occasionally go wrong during the customer service transaction. … Read more

6 Customer Service Representative Attributes That Lead to Better Customer Relations

6 Customer Service Representative Attributes That Lead to Better Customer Relations Customer relationships are formed through the use of sound customer service skills and a variety of service strategies that are used to welcome, serve and support each customer or client as an individual. Customer service representatives should be hand-picked by management, provided with the … Read more

Customer Satisfaction Helps Build Brand and Customer Loyalty

Customer Satisfaction Helps Build Brand and Customer Loyalty To be successful as a customer service representative, it is important that you recognize that consumer behavior has changed in the past decade or so, and that this impacts your customer’s needs, wants and expectations. There are several important things you can do to provide customer satisfaction and … Read more

Brand and Customer Loyalty Is Earned Not Given Freely

Brand and Customer Loyalty Is Earned Not Given Freely Consumer behavior and spending habits, customer needs, wants and expectations and customer satisfaction levels change constantly. There can be wide differences in the way that customers perceive an item or event when seeking services and products depending on diversity factors, such as, age, gender, race, ethnic … Read more

Trust is a Crucial Part of Customer Relations and Customer Retention

Trust is a Crucial Part of Customer Relations and Customer Retention An important point that many customer service representatives and other employees often forget is that customer satisfaction drives organizational success. If sound customer service skills are not taught to every employee at all levels and they fail to consistently provide excellent customer service, chances … Read more

Partner With Customers When Building Positive Customer Service Cultures

Partner With Customers When Building Positive Customer Service Cultures Being a customer service representative can sometimes be a stressful and frustrating job if you work in an organization that does not effectively value and support customers. In such organizations, customer service training and supervisory coaching needed for you to develop the customer service skills to … Read more

Building Customer Loyalty Through Sound Customer Relations Leads to Customer Satisfaction

Building Customer Loyalty Through Sound Customer Relations Leads to Customer Satisfaction While it is the job of any customer service representative to provide a high level of customer satisfaction, each person in the organization has an equal responsibility for creating a customer-centric environment. This is crucial because delivering excellent customer service through the use of effective customer … Read more

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