customer service skills

Provide Customer Peace of Mind in All Interactions

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Provide Customer Peace of Mind in All Interactions

Customers want to do business with customer service representatives and organizations that they trust and believe offer quality service and products at a competitive and fair price. In any interaction with your customers, take the time to interact on a “human” level by showing appreciation and treating them as if they are important and are valued because they are.

Provide Customer Peace of Mind in All Interactions

There are numerous things that you can do to assure your customers while you provide the best customer service possible. Here are some common strategies:

  • Be positive and assertive in your words and actions. Help customers realize that you understand their issues, needs, wants and expectations and that you will do your best to assist in meeting them.
  • Assure customers through your words and efforts that you are confident, have their best interests at heart, and are in control of the situation.
  • Let them know that their calls or messages, questions, and needs will be addressed professionally and in a timely manner.
  • Reassure them that what they purchase is the best quality, has a solid warranty, will be backed by the organization and will address their needs while providing many benefits.
  • Assure them that their requests and information will be processed rapidly and promises will be met.

All of these things can lead them to the belief that they made the right decision in selecting you and your organization and that you will take care of their needs. They can also lead to customer satisfaction and brand and customer loyalty.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Effectively Taking Telephone Messages

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Effectively Taking Telephone Messages

Have you ever called a business only to have the person on the other end of the phone stumble through information gathering when trying to take a message for someone else? If so, you are not alone. It often seems that companies are not investing in basic customer service skills training anymore.  After all, how hard is it to ask someone for their name and other pertinent information, write that down and give the message to the appropriate person. Apparently very hard for many customer service representatives and employees in many organizations.

Effectively Taking Telephone Messages

If you ever find yourself in the situation where you are on the receiving end of a customer’s call and need to capture information professionally, the following is a “cheat sheet” of essential things you should get and record. At a minimum, when you take a message you should get this information from a caller when you answer a phone for someone else. This will aid you in providing the best customer service possible

  • Name (correctly spelled—ask the caller for spelling and do not assume you know how they spell it. For example, my last name is spelled LUCAS. There is a nursery in town spelled LUKAS).
  • The caller’s company name.
  • Phone number (with area code and country code, if appropriate).
  • Brief message (why they are calling and what they expect to happen next).
  • When the call should be returned.
  • Time and date of the call and your name (in case a question about the message arises).

Many office supply stores sell pre-printed phone message pads to help guide message takers.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

Three Customer Relationship Building Tips

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Three Customer Relationship Building Tips

Three Customer Relationship Building Tips

Building effective customer relationships are crucial to creating and maintaining customer loyalty.  Every member of an organization should be continually looking for ways that they individually can enhance the bond between customers and service providers. These efforts can lead to enhanced customer and brand loyalty.

The following are three simple tips that anyone can use to better manage customer relationships and build stronger levels of trust.

  1. If you seek trust; communicate it through your words and nonverbal cues.
  2. Always act in the best interest of your customers. Listen to them, ask questions, anticipate their needs, deliver what you promise, and exhibit high levels of professionalism in everything that you do whether your customers are present or not.
  3. Take the time to personalize your customer interactions and to make each customer feel special. Use a customer’s name often during an interaction, listen, smile, ask questions to show interest and strive to project a positive image. This can all lead to enhanced trust and helps ensure that the customer returns.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

Importance of a Positive Attitude in a Service Culture

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Importance of a Positive Attitude in a Service Culture

Ever thought about the word attitude? Some say that attitude is everything. If yours is positive, then you likely succeed and are happy. If it is negative, chances are you find yourself feeling depressed and constantly dealing with stressful situations or confrontations with others.

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Look at it this way, a positive attitude can allow you to give 100% in your daily efforts. Don’t believe it? The American English alphabet has twenty-six letters in it. Go through the alphabet and identify the numeric placement for each letter in the alphabet, then add those numbers together to see what you get. I’ll make it easy for you: A = 1; T = 20; T = 20; I = 9; T = 20; U = 21; D = 4; E =5. Total = 100!

Everyone has a “bad” day now and then at work. With all the pressures of the economy, family, health and other things that can surface in your life, it is no wonder that you would sometimes rather stay in bed and pull the covers over your head rather than go to work. Unfortunately, most people are not independently wealthy or in a position to do that.

Once you get to work, it is important that you try to put personal or other issues that might be negatively impacting you aside and give 100% effort to your job, employer and customers. After all, those are the elements that allow you to get paid and have opportunities in life.

The bottom line is that your customers deserve nothing less than a 100% positive attitude from you and others in your organization. By creating a customer-centric environment in which you and your peers focus on identifying and satisfying customer needs, wants and expectations, the chance of everyone succeeding increases. Additionally, providing the best customer service possible can lead to increased brand loyalty from your customers.

Learn About Robert C. Lucas – author of the Importance of a Positive Attitude in a Service Culture blog article

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Use Caution with Nonverbal Cues When Serving International Customers

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Use Caution with Nonverbal Cues When Serving International Customers

Use Caution with Nonverbal Cues When Serving International Customers

“I am so sorry! That’s not what I meant” is all the service provider could say after he inadvertently offended an international customer from Turkey by using what he believed to be a signal of reassurance (thumb and index finger forming an “O”).  In fact, due to a differing cultural meaning assignment for nonverbal cues, he had just sent his customer a vulgar message.

Like many other elements of interpersonal communication, there is a likelihood that messages can break down for a number of reasons. This is especially true with nonverbal cues or body language since people from various regions of the country and the world assign varying meanings to similar gestures.

There are numerous good books on the topic of nonverbal communication across cultures.  If you are going to work as a customer service professional, you should have them all on your bookshelf. In fact, if you are going to work in today’s multicultural workplace, you should get them since you will be dealing with internal as well as external customers.

For guidance on providing to service to customers from other cultures, as well as those with varying degrees of ability, differing ages, and other diverse factors, get a copy of the book Please Every Customer: Delivering Stellar Customer Service Across Cultures.

The Impact of Technology on Customer Service

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The Impact of Technology on Customer Service

Organizations of all sizes in different parts of the world are struggling to harness the power of service technology to deliver the best customer service possible. The wonderful thing about changing technology is that through the use of new innovations, even small organizations can create an image equal to their larger counterparts since someone visiting their website or contacting them in other ways have no idea how many employees or assets they have. The key is that once a customer does contact an organization, that customer service representatives and other employees who interact with them must project a positive and professional image during interactions. Creating a positive customer-centric service culture is the job of everyone in the organization from upper echelons to front line employees.

The Impact of Technology on Customer Service

In years past, service-based technology consisted of the telephone and facsimile. Now, there are many new developing technologies (e.g. Skype, smartphones, tablets, and cloud-based solutions) and web-based tools available (e.g. blogs, Facebook, Twitter, YouTube, Pinterest, and StumbleUpon) as organizations strive to gain and hold their edge over local and international competition.

Billions of dollars are being spent worldwide to create systems through which customers can access products and services to satisfy their ever-changing needs and whims. This is occurring because the quality of service received or perceived by customers can either enhance or diminish an organization’s brand and reputation. In a global economy, diversity abounds. Each current or potential customer also brings along cultural values, beliefs, and backgrounds based on their background. All of these elements influence customer expectations and perspectives.

As organizations strive to hang onto market share and customers while eking out some degree of profit is a sluggish economy, they are seeking viable alternatives to be responsive to customer needs, requests, problems, suggestions and complaints. Technology-based service delivery systems are viable options.

Many organizations have dedicated customer service professionals to staff their telephones or call centers and communicate with customers via the Internet, blogs, email, and other technological means. Some organizations also outsource and off-shore their service functions to call centers, marketing, and similar companies in order to reduce direct, ongoing staff expenses from their budgets and receive tax breaks. Unfortunately, these cost-saving strategies do not always work because many consumers have begun to rebel against having to talk to people located in other countries, whom they sometimes feel do not understand them or their needs.

Larger organizations continue to add and upgrade hardware and software capable of contacting and serving customers and tracking service-related analytics while adding human resources and training to meet customer needs.

smiling woman on telephone edited

In smaller organizations, and those who have yet to use alternative servicing strategies to maximum potential, the responsibility for answering the telephone and providing service through other means often falls on anyone (e.g., administrative assistant, salesperson, driver, partner, or owner) who is available when a customer visits (face-to-face or via the Internet or computer), the telephone rings, or an answering system receives a message.

No matter the size of your organization, everyone must accept ownership for service delivery in order to provide positive global service and ensure that customers are satisfied in order to maintain some degree of loyalty.

For additional ideas, strategies and techniques on how to provide the best customer service possible, check out Customer Service Skills for Success, Please Every Customer: Delivering Stellar Customer Service Across Cultures, and How to Be  Great Call Center Representative.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Three Simple Strategies To Encourage Customer and Brand Loyalty

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Three Simple Strategies To Encourage Customer and Brand Loyalty

Customer service representatives and all other employees in the organization should have one goal in mind when interacting with other…building stronger customer-service provider relationships.

The global economy of today is dominated by technology. That puts your competitors from around the world only one mouse click away from your customers if they decide that you are not delivering as the expect or you promised. No one in your organization can be complacent when it comes to addressing the needs, wants and expectations of your customers. Customer relations should be a high-priority effort for all employees.

Three Simple Strategies To Encourage Customer and Brand Loyalty

Whenever and wherever a touchpoint (contact with a current or potential customer) occurs, it is a unique opportunity to show that you and your organization provide not only good or excellent customer service but that you provide the BEST customer service! Throughout any interaction, you should make it your goal to project a positive service image and that you add value to the customer relationship.

The following are three simple strategies that employees and organizations can use to help build the brand and organizational loyalty.

1. Recognize the customer. Whenever a customer enters, calls or contacts you electronically, stop what you are doing and make them the focal point of your attention. If you know their name, smile and use it immediately. If not, ask for the name and then use it occasionally throughout the interaction. This demonstrates that you are concerned about them on an interpersonal level and value them as an individual.

2. Show appreciation. Thank your customers at the end of a transaction and wait for them to leave, disconnect or close the communication before you do. Often customers will think of one more thing they want to say or ask at the end of a conversation. If you abruptly end the contract, they might feel cut off and lose the opportunity to get the needed information. In such instances, any positive good will earned for excellent service to that point could be lost.

3. Seek opportunities to demonstrate value. Never assume that customers recognize the value you provide. They have too many things going on in life on a given day to stop and reflect on what you provide for them. You need to continually do things to encourage brand loyalty.

Many organizations remind customers that they saved money, time, effort and other valuable elements whenever possible. To get an idea of how this works, look at your sales receipt the next time you make a retail purchase. Does it thank you and demonstrate value? For instance, at the bottom of an Office Depot receipt, you will see a catalog list price or what the product would have cost at the manufacturer’s suggested retail price, Office Depot’s low everyday price, how much you saved, and a note thanking you for saving at Office Depot. Minor reminders such as this are a quick and easy way to encourage people to return for additional needs.

No matter what system you implement, make sure that you show that you are sincere in your appreciation for your customers.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Interpersonal Communication Self-Assessment for Customer Service Representatives

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Interpersonal Communication Self-Assessment for Customer Service Representatives

In many instances, customer service representatives do not know how they are coming across to their internal and external customers during interactions with them. Often this is because they fail to consciously monitor their verbal and nonverbal communication behaviors. In other cases, they do not ask for feedback on their communication style because they are afraid of what they will hear.

Interpersonal Communication Self-Assessment for Customer Service Representatives

If your goal is to provide the best customer service possible, you must take the time to gather information on your behavior and develop a plan for improvement. Like other life and customer service skills, effective communication must be developed, honed and improved upon regularly.

To find out how people perceive you and the way that you communicate with others, ask friends, relatives or customers whom you know well and trust to give objective feedback by asking them the following questions.

  • Do I tend to smile when I speak?
  • Do I spontaneously smile and greet people who pass me in the workplace?
  • What body cues (nonverbal signals) do I use regularly when I speak?
  • How would you categorize my overall presence when I speak (e.g. confident, uncertain, timid, intimidating, assertive, or relaxed) and why do you perceive that?
  • What “pet” words or phrases do I use regularly?
  • Do I actively listen when others speak? Ask for examples if they tell you “no”.
  • When I speak, how does my tone sound (e.g. assertive, attacking, calming, friendly, or persuasive)? Ask respondents to provide examples.
  • How do you think I might improve my overall communication style and professional presence when dealing with customers?
  • When I am frustrated or irritated how do you know it?

Once you hear their responses, take some time to reflect upon what you learn, decide if their feedback is valid (e.g. did several people tell you the same thing) and then begin working to change any negative behavior that you identified.

About Robert W. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Delivering Customer Service to a Diverse Customer Base

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Delivering Customer Service to a Diverse Customer Base

Personal awareness on the part of customer service representatives is the first step in delivering customer service to a diverse customer base.

The word diversity encompasses a broad range of differences. Many people only associate the term diversity with cultural diversity, which has to do with the differences between groups of people, depending on their country of origin, backgrounds, and beliefs. They fail to recognize that diversity is not just cultural. Certainly, diversity occurs within each cultural group; however, many other characteristics are involved. For example, within a group of Japanese people are subgroups such as different generations, males, females, children, athletes, thin people, gay or lesbian people, Buddhists, Christians, grandparents, married and single people, to mention just a few of the possible diverse characteristics, beliefs, and values.

Diversity is not a simple matter, yet it is not difficult to deal with. Start your journey to a better understanding of diversity by being fair to all people and keeping an open mind when interacting with them. In fact, when you look more closely at and think about, diversity it provides wonderful opportunities because people from varying groups and geographic locations bring with them special knowledge, experience, and value. This is because even though people may have differences or potentially look different, they also have many traits in common. Their similarities form a solid basis for successful interpersonal relationships if you are knowledgeable and think of people as individuals; you can then capitalize on their uniqueness. If you cannot think of the person instead of the group, you may stereotype people—lump them together and treat them all the same. This is a recipe for interpersonal disaster, service breakdown and organizational failure.

Some diversity factors that make people different are innate and they are born with them, such as height, weight, hair color, gender, skin color, physical and mental condition, and sibling birth order. All these factors contribute to our uniqueness and help or inhibit us throughout our lives, depending on the perceptions we and others have. Other factors that make us unique are learned or gained through our environment and our life experiences. Examples of these factors include religion, values, beliefs, economic level, lifestyle choices, profession, marital status, education, and political affiliation. These factors are often used to assign people to categories. Caution must be used when considering any of these characteristics since grouping people can lead to stereotyping and possible discrimination.

The bottom line is that all of these factors affect each customer encounter. Your awareness of differences and of your own preferences is crucial in determining the success you will have in each instance.

To learn more about providing quality service to all your customers, explore Please Every Customer: Delivering Stellar Customer Service Across Cultures and other current books on the topic of the Delivering Customer Service to a Diverse Customer Base.

About Robert W. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

Customer Attitudes Are Affecting Service Delivery

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Customer Attitudes Are Affecting Service Delivery

Companies today are struggling with not just providing a good or excellent customer service. They now are searching for ways to provide the best customer service possible in order to stay competitive in a globally competitive marketplace.

One of the biggest challenges for many organizations is that customer behavior continues to evolve as society has become more mobile, technology-driven and frugal following the recent recession. Add to the mix a more diverse consumer base that, in many instances displays needs, wants and expectations that differ from the past and you have a situation in which customer service representatives or service providers in all industries are rethinking the way that they deliver customer service.

Customer Attitudes Are Affecting Service Delivery

Here are some recent study findings that indicate a changing consumer environment:

“Channel usage rates are also quickly changing: we’ve seen a 12% rise in web self-service usage, a 24% rise in chat usage, and a 25% increase in community usage for customer service in the past three years.” Leggett, K., Forrester’s Top 15 Trends For Customer Service In 2013, January 14, 2013.

“…speed of service more important now, regardless of whether they are on the  phone, web, or at the service location:

In essence, people are more likely to use technology to obtain products and services and less likely to tolerate substandard or slow levels of service in today’s fast-paced world of many choices. When your competitor is literally a mouse click or touchpad away, you cannot afford to be complacent or view the customer at the same level you might have in the past.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

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