Delivering Positive Customer Service in a Global Work Environment

What is a Positive Global Customer Service? It is recognizing that you are dealing with unique individuals at each contact point with a customer or potential customer and taking the time to listen effectively, respond appropriately and address their needs. It is also taking ownership and responsibility for your environment and customer interactions by being prepared and doing whatever it takes to help guarantee a successful outcome when dealing with internal and external customers. Most customer service representatives understand this and go out of their way to deliver the best customer service possible.

It is crucial for customer service representatives and every other organizational employee to develop a customer-centric attitude (e.g. answering the phone professionally, returning calls and email within a timely manner, remembering little details shared by customers and referring back to them during a conversation, or going out of your way to help resolve an issue when service breaks down) if the organization hopes to be successful. This means continually demonstrating good customer service skills and upgrading your knowledge and skills on a regular basis.

In a diverse world, providing positive global customer service also means applying what Dr. Tony Alessandra calls the Platinum Rule (“Do until others as they want to be done unto them”) in one of his books. In other words, instead of or treating people like you want to be treated, get to know them. Find out what they like, dislike, expect, value, believe and want, then attempt to satisfy them to the best of your ability. If you cannot provide what they need, consider getting someone else to assist who can better understand and address actual needs.

From a service perspective, when customers believe that service providers are knowledgeable about various aspects of diversity and value others, they are likely to reward the organization with their business. Not only will they typically remain loyal to an organization that they like, but they will usually spread the word about their positive experiences. This equates to more revenue generated for the organization, which can then afford to increase salaries, expand and enhance their facilities and operations, provide training and benefits. It can also better market and fend off competition more effectively.

On the other hand, if customers believe that they are being treated indifferently and that service providers do not understand or care about their particular needs, they will potentially desert the organization and encourage their friends to do likewise. This means the potential loss of revenue and all its associated benefits.

For more information about delivering positive global service to a diverse customer base as well as hundreds of customer service tips for delivering excellent customer service, get a copy of my book Please Every Customer: Delivering Stellar Customer Service Across Cultures.

The Challenges of Building Positive Customer Relationships In a Global World

by Robert W. Lucas

The Challenges of Building Positive Customer Relationships In a Global World

In a global customer service world, there is a potential relationship “minefields” that can cause problems related to trust. This is because for customers from many countries (e.g. Bangladesh, Brazil, China, Egypt, Japan, Philippines, Kuwait, Turkey, Mexico, South Korea, and Vietnam), building a strong interpersonal relationship is extremely important and in many instances must be accomplished before the business is conducted. For example, in such relationship-oriented countries, it is not unusual to have a number of meetings with people in an organization before coming to an agreement. Lunch, dinner, and office meetings often occur for weeks before an agreement or important decision is reached. In such cultures, someone’s word is like a verbal contract and violations are not taken lightly. For that reason, if you are a customer service representative doing business with a customer from a relationship-oriented country, you must recognize the need to engage in some degree of conversation prior to asking for a buying decision or getting straight to business. This can present difficulty for call center representatives who are constrained by talk times or other controls or in environments where the staff has been downsized to a minimal server level. In such instances, it is wise to discuss the degree of flexibility you have in terms of the time and ways you have to deliver service with your supervisor before coming into contact with a customer.

By better understanding, the operational guidelines for your job and continuing to improve your customer service skills, the chances of creating a problem with customer trust or violating the organizational policy will be reduced.

Another potential problem area is that you can negatively impact the customer-provider relationship if you bring up certain topics to individuals from some cultures. For example, it is potentially inappropriate for a male service provider to directly address or compliment the wife or daughter who accompanies a male customer from a Middle Eastern culture without the man’s permission. This might be perceived as rude or disrespectful. Similarly asking about a man’s wife or daughter could be viewed as an unwelcome intrusion.

These cultural nuances may seem unimportant if you are from a different culture, but you must remember that people leave a country; they do not leave their culture. It is part of their personal background and value/belief system and should be respected if you plan to deliver excellent customer service.

For myriad ideas and strategies on how to deliver the best customer service possible and to better understand and work with a diverse customer base, get a copy of Please Every Customer: Delivering Stellar Customer Service Across Cultures.

The Impact of Gender Roles on Customer Service

by Robert W. Lucas

The Impact of Gender Roles on Customer Service

Culturally and individually, people view the role of men and women differently. Although gender roles are continually evolving throughout the world, decision-making and authority are often clearly established as male prerogatives within many cultures, subcultures, or families. For example, in some Middle Eastern, Asian, South American, and European cultures, women have often not gained the respect or credibility in the business environment that they have achieved in many other parts of the world.

In some countries, it is not unusual for women to be expected to take a “seen and not heard” role or to remain out of business transactions. In Korea and other Pacific Rim countries, it is not typical for women to participate in many business operations. Men often still have higher social status than females. You do not have to agree with these practices, but you will need to take them into consideration when facing them as a customer service representative.

When serving customers from different countries, you would do well to remember that people leave a country, but they take their cultural norms and values with them. Failure to consider alternative ways of dealing with people in certain instances might cause you to react negatively to a situation and nonverbally communicate your bias unconsciously.

One example of what could potentially occur if you are a female customer service representative dealing with a male whose cultural background, like one of those just described, is that he may reject your assistance and ask for a male customer service provider. Another example could occur if you are a male customer service representative working with a male and female from such a culture. Do not be surprised if your conversation involves only the male. Attempts to draw the woman into a service transaction or make direct eye contact and smile with her may embarrass, offend, or even anger some male customers and/or their family members who are present.

Generally, people who have lived or worked in westernized cultures for longer periods may have acculturated and may not take offense to more direct behaviors that are meant to convey friendliness and to engage customers (e.g., smiling, engaging in small talk about families, or compliments on the dress). Even so, remain conscious of potential reactions and stay focused on verbal and nonverbal communication cues to help ensure that you do not negatively cross-cultural boundaries when interacting with customers of the opposite sex.

For additional customer service tips for interacting successfully with people and cultures that are different, get copies of Customer Service Skills for Success 6th edition and Please Every Customer: Delivering Stellar Customer Service across Cultures.

Customer Service Skills for Success 6th by Robert W. Lucas Now Available

by Robert W. Lucas

Customer Service Skills for Success 6th by Robert W. Lucas Now Available

The top-selling customer service textbook in the United States, Customer Service Skills for Success by Robert W. Lucas, is now in print from McGraw-Hill. This 6th edition includes a four-color layout with more images to enhance the content and a completely changed graphic appearance.

In the book, readers will find real-world customer service issues and provides a variety of updated resources, activities, and examples for customer service representatives at different levels in an organization. It also includes tips from the author and other active professionals in the industry designed to gain and hold readers’ interest while providing additional insights into the concepts and skills related to customer service that is found throughout the book.

The text begins with a macro view of what customer service involves today and provides projections for the future of the customer service profession, then focuses on specific customer service skills and related topics.

Here’s what readers will find inside the book:

Part One – The Profession

The Customer Service Profession
Contributing to the Service Culture

Part Two – Skills for Success

Verbal Communication Skills
Nonverbal Communication Skills
Listening Skills

Part Three – Building and Maintaining Relationships

Customer Service and Behavior
Service Breakdowns and Service Recovery
Customer Service in a Diverse World
Customer Service via Technology’
Encouraging Customer Loyalty

This book answers everything from “What is Customer Service?” to “How do I handle a variety of diverse customers in various customer service situations?”.

To gain thousands of ideas, strategies and customer service tips for interacting successfully with internal and external customers in any type of customer service environment and deliver excellent customer service, get a copy of Customer Service Skills for Success 6th edition.

Effective Verbal Communication Can Lead To Customer Satisfaction and Customer Retention

by Robert W. Lucas

Effective Verbal Communication Can Lead To Customer Satisfaction and Customer Retention

You may have heard that the expression is sometimes not what you, but how you say it that makes a difference. Nothing is truer when you are dealing with a multi-cultural, diverse customer base.

In many situations, when customer service breaks down it can often be attributed to what a customer service representative does or does not effectively say verbally or non verbally. In some cases, the lapse may be due to an unconscious message (e.g. non-verbal gesture, body movement, signal, or eye contact) that was interpreted differently than intended. In other instances, it might be an incorrect tone, word or inflection added to a message that was received incorrectly by the customer.

Whatever the reason(s) for such failures in communication, it is crucial that anyone dealing with internal and external customers is prepared for potential interactions that might go wrong. The easiest means of doing so is to enhance customer service and communication skills and to become educated related to approaches to verbal and communication practices in various cultures.

If this topic is of interest to you and you want to get ideas and strategies related to communicating effectively with diverse customers, get copies of my books Please Every Customer: Delivering Stellar Customer Service Across Cultures and Customer Service Skills for Success.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Interpersonal Communication Skills Tip

by Robert W. Lucas

Interpersonal Communication Skills Tip

Effective interpersonal communication skills are crucial for delivering excellent customer service.

Verbal communication skills are important, but nonverbal communication cues are often more so. Still, while you may potentially gather a lot of information through nonverbal cues received from others, be careful of putting too much emphasis on your interpretation. Why? Because many factors influence the messages being sent by others. For example, nonverbal cues can have different meanings or be interpreted differently based on factors like gender, culture, diversity, education, personal experiences and other factors.

The easiest way to prevent misinterpretation is to always ask someone to clarify their nonverbal cues when you are not sure of their meaning.

For more tips on dealing effectively with customers, get copies of Customer Service Skills for Success and Please Every Customer: Delivering Stellar Customer Service Across Cultures.

Communicating Effectively with Customers Who Have Disabilities

by Robert W. Lucas

Communicating Effectively with

Customers Who Have Disabilities

When the 1990 Americans with Disabilities Act was passed in the United States, the number of people with disabilities was estimated to be over 43 million. Since then the number of aging societal members has swelled that number to more than 56 million people – over 19% of the population. The impact of those numbers is that more of your customers today and into the future have to deal with sight, hearing, speech and mobility impairments than ever before. These disabilities can create challenges in customer service, communication, and the workplace overall for you and other customer service representatives.

By educating yourself on the needs of people with impairments that reduce ability in the area of seeing, hearing or speaking can aid communication and help build stronger customer management and relationship skills. Through interpersonal communication skills, you are able to potentially improve customer and brand loyalty by enhancing overall customer satisfaction levels.

There are hundreds of pieces of literature and research in these areas available. Plus, each governmental jurisdiction has a multitude of agencies, nonprofit and advocacy groups that provide information. Start by a sound Internet search to identify resources.

For proven customer service ideas and strategies get copies of Customer Service Skills for Success, Please Every Customer: Delivering Stellar Customer Service Across Cultures, and How to Be a Great Call Center Representative. Each of these resources provides sound practices for improving communication and relationship management skills.

Who is Robert C. Lucas?

Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Bob Lucas B.S., M.A., M.A, CPLP is the principal in Robert W. Lucas Enterprises, Inc and an internationally-known author; learning and performance professionals. He has written and contributed to numerous books on the subject of customer service skill training.

He regularly conducts workshops on creative training, train-the-trainer, customer service, interpersonal communication, and management,
and supervisory skills.

Learn more about Bob and his organization at www.robertwlucas.com and follow his blogs at www.robertwlucas.com/wordpress,
www.customerserviceskillsbook.com, and www.thecreativetrainer.com. Like Bob at www.facebook.com/robertwlucasenterprises

Inspirational Customer Relationships Quote – Nelson Mandela

by Robert W. Lucas

Inspirational Customer Relationships Quote – Nelson Mandela

When dealing with people of all types, it is important for customer service representatives and others in the organization to truly respect and appreciate those with whom they come into contact. This is because each person is different, yet similar and has needs, wants, and expectations specific to themselves and their situation. If you fail to work with your customers and try to give them the best possible service, you, your customer and your organization will fail in efforts to have a successful service outcome.

A quote by the popular former President of South Africa, Nelson Mandela, sums up this premise:

Here are a few more good quotes from Nelson Mandela…

“Education is the most powerful weapon which you can use to change the world.”
“When a man is denied the right to live the life he believes in, he has no choice but to become an outlaw.”
“I learned that courage was not the absence of fear, but the triumph over it. The brave man is not he who does not feel afraid, but he who conquers that fear.”
“A good head and good heart are always a formidable combination. But when you add to that a literate tongue or pen, then you have something very special.” ― Nelson Mandela
“It always seems impossible until it’s done.”
“No one is born hating another person because of the color of his skin, or his background, or his religion. People must learn to hate, and if they can learn to hate, they can be taught to love, for love comes more naturally to the human heart than its opposite.”
“Resentment is like drinking poison and then hoping it will kill your enemies.”― Nelson Mandela
“For to be free is not merely to cast off one’s chains, but to live in a way that respects and enhances the freedom of others.”
“There is nothing like returning to a place that remains unchanged to find the ways in which you yourself have altered.”
“Do not judge me by my successes, judge me by how many times I fell down and got back up again.”
“I have walked that long road to freedom. I have tried not to falter; I have made missteps along the way. But I have discovered the secret that after climbing a great hill, one only finds that there are many more hills to climb. I have taken a moment here to rest, to steal a view of the glorious vista that surrounds me, to look back on the distance I have come. But I can only rest for a moment, for with freedom come responsibilities, and I dare not linger, for my long walk is not ended.”
“Lead from the back — and let others believe they are in front.” ― Nelson Mandela
“I am not a saint, unless you think of a saint as a sinner who keeps on trying.”
“As I walked out the door toward the gate that would lead to my freedom, I knew if I didn’t leave my bitterness and hatred behind, I’d still be in prison.”
“There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living.” ― Nelson Mandela

About Robert C. Lucas

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Four Tips for Delivering Exceptional Customer Service

by Robert W. Lucas

Four Tips for Delivering Exceptional Customer Service

Each customer is unique, yet similar. The challenge is to identify their specific needs, wants and expectations and they work hard to meet and exceed those.

The following tips can help you provide better service to all your customers:

To aid you in your quest for providing the best possible customer service, read whatever positive information you can get your hands on related to customer service.
Take classes on how to interact and communicate with a variety of different categories of diverse people (e.g. older/younger, differing genders, culturally diverse, and differently-abled).
Sign up for courses in psychology, sociology, and interpersonal communication. These are invaluable for providing a basis of understanding why people act as they do and how to more effectively interact with them in various environments.
During your studies, focus on issues of differences and similarities between men and women, cultural diversity, behavioral styles, and any other topic that will expand and round out your knowledge of people.

By going out of your way to enhance your customer service knowledge and skills and improve customer service, you can effectively impact brand and customer loyalty for your organization.

For more ideas on how to create a customer-centric environment where customers enjoy coming to visit you and the organization, read Customer Service Skills for Success and Please Every Customer: Delivering Stellar Customer Service Across Cultures.

About Robert C. Lucas

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

Differing Time Management Perspectives in a Global Customer Service World

by Robert W. Lucas

Differing Time Management Perspectives in a Global Customer Service World

As a service provider, you may encounter someone whose view of time differs significantly from yours. You should learn to adapt. Many cultures view the past, present and future differently and may place more or less importance on them than others outside their culture do. This may put a strain on the customer-provider relationship if you are not aware of their perspective or are not willing to make concessions for the differences.

Implications of time perspective differences vary greatly throughout the world. In countries like China, if you are late for a business meeting you might lose face or somehow make them feel disrespected. In other countries, you might be expected to wait for your customers, even when you have a set appointment time. For example, if you are in sales and travel to other parts of the world, you might arrive expecting a meeting at a certain time and date, only to find out that the person you are supposed to meet is out of the office or on vacation even though you called the week before to verify the appointment. Even so, always verify meetings multiple times and in writing before proceeding to them, especially if your customer is from outside your culture. Keeping subordinates and foreign businesspeople waiting for an extended period of time even when there is a scheduled appointment is not uncommon in some countries (e.g. Middle Eastern), especially when a higher-level executive is involved. Expect this and be prepared to wait patiently.

When dealing with customers who frequent your organization, if you are serving someone from another culture, you may find that they show up late for appointments. To compensate, you have to decide whether to build in some flexibility to your schedule or to turn a customer away when they arrive late. Obviously, the latter could mean a breakdown in the customer-provider relationship or a lost customer.

The bottom line on dealing with cultural perspectives on time is to recognize that there are differences. As a result, you may have to change your own mindset if you plan to do business with people from other countries ad cultures. Making such adjustments can lead to opportunities for providing customer service excellence and building a reputation as a service professional who is keenly aware of global diversity.

For more guidance on dealing with cultural differences when delivering service in a diverse world, read Customer Service Skills for Success and Please Every Customer: Delivering Stellar Customer Service Across Cultures.

Robert C. Lucas

About Robert C. Lucas

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.