Robert W. Lucas

Bob Lucas has been a trainer, presenter and adult educator for over four decades. He who has written hundreds of articles on training, writing, self-publishing and workplace learning skills and issues. He is also an award-winning author who has written thirty-three books on topics such as, customer service, brain based learning and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Importance of a Positive Attitude in a Service Culture

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Importance of a Positive Attitude in a Service Culture

Ever thought about the word attitude? Some say that attitude is everything. If yours is positive, then you likely succeed and are happy. If it is negative, chances are you find yourself feeling depressed and constantly dealing with stressful situations or confrontations with others.

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Look at it this way, a positive attitude can allow you to give 100% in your daily efforts. Don’t believe it? The American English alphabet has twenty-six letters in it. Go through the alphabet and identify the numeric placement for each letter in the alphabet, then add those numbers together to see what you get. I’ll make it easy for you: A = 1; T = 20; T = 20; I = 9; T = 20; U = 21; D = 4; E =5. Total = 100!

Everyone has a “bad” day now and then at work. With all the pressures of the economy, family, health and other things that can surface in your life, it is no wonder that you would sometimes rather stay in bed and pull the covers over your head rather than go to work. Unfortunately, most people are not independently wealthy or in a position to do that.

Once you get to work, it is important that you try to put personal or other issues that might be negatively impacting you aside and give 100% effort to your job, employer and customers. After all, those are the elements that allow you to get paid and have opportunities in life.

The bottom line is that your customers deserve nothing less than a 100% positive attitude from you and others in your organization. By creating a customer-centric environment in which you and your peers focus on identifying and satisfying customer needs, wants and expectations, the chance of everyone succeeding increases. Additionally, providing the best customer service possible can lead to increased brand loyalty from your customers.

Learn About Robert C. Lucas – author of the Importance of a Positive Attitude in a Service Culture blog article

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Use Caution with Nonverbal Cues When Serving International Customers

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Use Caution with Nonverbal Cues When Serving International Customers

Use Caution with Nonverbal Cues When Serving International Customers

“I am so sorry! That’s not what I meant” is all the service provider could say after he inadvertently offended an international customer from Turkey by using what he believed to be a signal of reassurance (thumb and index finger forming an “O”).  In fact, due to a differing cultural meaning assignment for nonverbal cues, he had just sent his customer a vulgar message.

Like many other elements of interpersonal communication, there is a likelihood that messages can break down for a number of reasons. This is especially true with nonverbal cues or body language since people from various regions of the country and the world assign varying meanings to similar gestures.

There are numerous good books on the topic of nonverbal communication across cultures.  If you are going to work as a customer service professional, you should have them all on your bookshelf. In fact, if you are going to work in today’s multicultural workplace, you should get them since you will be dealing with internal as well as external customers.

For guidance on providing to service to customers from other cultures, as well as those with varying degrees of ability, differing ages, and other diverse factors, get a copy of the book Please Every Customer: Delivering Stellar Customer Service Across Cultures.

The Impact of Technology on Customer Service

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The Impact of Technology on Customer Service

Organizations of all sizes in different parts of the world are struggling to harness the power of service technology to deliver the best customer service possible. The wonderful thing about changing technology is that through the use of new innovations, even small organizations can create an image equal to their larger counterparts since someone visiting their website or contacting them in other ways have no idea how many employees or assets they have. The key is that once a customer does contact an organization, that customer service representatives and other employees who interact with them must project a positive and professional image during interactions. Creating a positive customer-centric service culture is the job of everyone in the organization from upper echelons to front line employees.

The Impact of Technology on Customer Service

In years past, service-based technology consisted of the telephone and facsimile. Now, there are many new developing technologies (e.g. Skype, smartphones, tablets, and cloud-based solutions) and web-based tools available (e.g. blogs, Facebook, Twitter, YouTube, Pinterest, and StumbleUpon) as organizations strive to gain and hold their edge over local and international competition.

Billions of dollars are being spent worldwide to create systems through which customers can access products and services to satisfy their ever-changing needs and whims. This is occurring because the quality of service received or perceived by customers can either enhance or diminish an organization’s brand and reputation. In a global economy, diversity abounds. Each current or potential customer also brings along cultural values, beliefs, and backgrounds based on their background. All of these elements influence customer expectations and perspectives.

As organizations strive to hang onto market share and customers while eking out some degree of profit is a sluggish economy, they are seeking viable alternatives to be responsive to customer needs, requests, problems, suggestions and complaints. Technology-based service delivery systems are viable options.

Many organizations have dedicated customer service professionals to staff their telephones or call centers and communicate with customers via the Internet, blogs, email, and other technological means. Some organizations also outsource and off-shore their service functions to call centers, marketing, and similar companies in order to reduce direct, ongoing staff expenses from their budgets and receive tax breaks. Unfortunately, these cost-saving strategies do not always work because many consumers have begun to rebel against having to talk to people located in other countries, whom they sometimes feel do not understand them or their needs.

Larger organizations continue to add and upgrade hardware and software capable of contacting and serving customers and tracking service-related analytics while adding human resources and training to meet customer needs.

smiling woman on telephone edited

In smaller organizations, and those who have yet to use alternative servicing strategies to maximum potential, the responsibility for answering the telephone and providing service through other means often falls on anyone (e.g., administrative assistant, salesperson, driver, partner, or owner) who is available when a customer visits (face-to-face or via the Internet or computer), the telephone rings, or an answering system receives a message.

No matter the size of your organization, everyone must accept ownership for service delivery in order to provide positive global service and ensure that customers are satisfied in order to maintain some degree of loyalty.

For additional ideas, strategies and techniques on how to provide the best customer service possible, check out Customer Service Skills for Success, Please Every Customer: Delivering Stellar Customer Service Across Cultures, and How to Be  Great Call Center Representative.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Stress Reduction for Service Providers

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Stress Reduction for Service Providers

Stress is a common complaint for many call center representatives and face-to-face customer service providers. It is created by many things in a person’s personal and professional life. Often it is caused by the one element of the service environment that no service provider can avoid — people.

Stress Reduction for Service Providers

If something or someone is causing you stress or bothering you; speak up in a non-emotional, professional manner. Provide feedback by sharing with them your feelings, the behavior that you believe is causing the stress, explain the result of their action(s) and ask their assistance in fixing the problem or eliminating the stress-inducing behavior. You should think of one or more possible realistic solutions to offer prior to having this conversation.

The following is an example of how you might handle a stressful situation in the workplace:

Assume that you are a customer service representative in a clothing store and your supervisor tends to ask you to perform back-to-back tasks before you have time to complete previously assigned ones. You might say something like, “Sharon, I often feel stressed when you ask me and other sales representatives to straighten inventory on shelves or change pricing when there are a number of potential customers on the sales floor. We have been told that customers are our priority, but then we are held accountable for getting the other tasks done as well. This typically ends with my leaving work with a headache and feeling that I have not done a good job.  Can we discuss ways to get all the work accomplished in a manner that will make the job less stressful for employees?”

Do not assume that they know how you feel or what is going on in your head. In many instances people do not recognize the impact of their behavior on others. In examples such as the one above, your supervisor may be under pressure that you are not aware of from her boss.

Allowing something to fester will not only cause you suffering but can also negatively impact relationships long-term. When you are not upset over something, share your thoughts or concerns with the other person in a non-emotional and non-confrontational manner. This strategy can potentially help you deliver the best customer service possible and applies to your personal life as well.

Three Simple Strategies To Encourage Customer and Brand Loyalty

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Three Simple Strategies To Encourage Customer and Brand Loyalty

Customer service representatives and all other employees in the organization should have one goal in mind when interacting with other…building stronger customer-service provider relationships.

The global economy of today is dominated by technology. That puts your competitors from around the world only one mouse click away from your customers if they decide that you are not delivering as the expect or you promised. No one in your organization can be complacent when it comes to addressing the needs, wants and expectations of your customers. Customer relations should be a high-priority effort for all employees.

Three Simple Strategies To Encourage Customer and Brand Loyalty

Whenever and wherever a touchpoint (contact with a current or potential customer) occurs, it is a unique opportunity to show that you and your organization provide not only good or excellent customer service but that you provide the BEST customer service! Throughout any interaction, you should make it your goal to project a positive service image and that you add value to the customer relationship.

The following are three simple strategies that employees and organizations can use to help build the brand and organizational loyalty.

1. Recognize the customer. Whenever a customer enters, calls or contacts you electronically, stop what you are doing and make them the focal point of your attention. If you know their name, smile and use it immediately. If not, ask for the name and then use it occasionally throughout the interaction. This demonstrates that you are concerned about them on an interpersonal level and value them as an individual.

2. Show appreciation. Thank your customers at the end of a transaction and wait for them to leave, disconnect or close the communication before you do. Often customers will think of one more thing they want to say or ask at the end of a conversation. If you abruptly end the contract, they might feel cut off and lose the opportunity to get the needed information. In such instances, any positive good will earned for excellent service to that point could be lost.

3. Seek opportunities to demonstrate value. Never assume that customers recognize the value you provide. They have too many things going on in life on a given day to stop and reflect on what you provide for them. You need to continually do things to encourage brand loyalty.

Many organizations remind customers that they saved money, time, effort and other valuable elements whenever possible. To get an idea of how this works, look at your sales receipt the next time you make a retail purchase. Does it thank you and demonstrate value? For instance, at the bottom of an Office Depot receipt, you will see a catalog list price or what the product would have cost at the manufacturer’s suggested retail price, Office Depot’s low everyday price, how much you saved, and a note thanking you for saving at Office Depot. Minor reminders such as this are a quick and easy way to encourage people to return for additional needs.

No matter what system you implement, make sure that you show that you are sincere in your appreciation for your customers.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Interpersonal Communication Self-Assessment for Customer Service Representatives

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Interpersonal Communication Self-Assessment for Customer Service Representatives

In many instances, customer service representatives do not know how they are coming across to their internal and external customers during interactions with them. Often this is because they fail to consciously monitor their verbal and nonverbal communication behaviors. In other cases, they do not ask for feedback on their communication style because they are afraid of what they will hear.

Interpersonal Communication Self-Assessment for Customer Service Representatives

If your goal is to provide the best customer service possible, you must take the time to gather information on your behavior and develop a plan for improvement. Like other life and customer service skills, effective communication must be developed, honed and improved upon regularly.

To find out how people perceive you and the way that you communicate with others, ask friends, relatives or customers whom you know well and trust to give objective feedback by asking them the following questions.

  • Do I tend to smile when I speak?
  • Do I spontaneously smile and greet people who pass me in the workplace?
  • What body cues (nonverbal signals) do I use regularly when I speak?
  • How would you categorize my overall presence when I speak (e.g. confident, uncertain, timid, intimidating, assertive, or relaxed) and why do you perceive that?
  • What “pet” words or phrases do I use regularly?
  • Do I actively listen when others speak? Ask for examples if they tell you “no”.
  • When I speak, how does my tone sound (e.g. assertive, attacking, calming, friendly, or persuasive)? Ask respondents to provide examples.
  • How do you think I might improve my overall communication style and professional presence when dealing with customers?
  • When I am frustrated or irritated how do you know it?

Once you hear their responses, take some time to reflect upon what you learn, decide if their feedback is valid (e.g. did several people tell you the same thing) and then begin working to change any negative behavior that you identified.

About Robert W. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

In my book Customer Service Skills for Success, I define customer service as “the ability of knowledgeable, capable, and enthusiastic employees to deliver products and services to their internal and external customers in a manner that satisfies identified and unidentified needs and ultimately results in positive word-of-mouth publicity and return business.”

Delivering Customer Service to a Diverse Customer Base

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Delivering Customer Service to a Diverse Customer Base

Personal awareness on the part of customer service representatives is the first step in delivering customer service to a diverse customer base.

The word diversity encompasses a broad range of differences. Many people only associate the term diversity with cultural diversity, which has to do with the differences between groups of people, depending on their country of origin, backgrounds, and beliefs. They fail to recognize that diversity is not just cultural. Certainly, diversity occurs within each cultural group; however, many other characteristics are involved. For example, within a group of Japanese people are subgroups such as different generations, males, females, children, athletes, thin people, gay or lesbian people, Buddhists, Christians, grandparents, married and single people, to mention just a few of the possible diverse characteristics, beliefs, and values.

Diversity is not a simple matter, yet it is not difficult to deal with. Start your journey to a better understanding of diversity by being fair to all people and keeping an open mind when interacting with them. In fact, when you look more closely at and think about, diversity it provides wonderful opportunities because people from varying groups and geographic locations bring with them special knowledge, experience, and value. This is because even though people may have differences or potentially look different, they also have many traits in common. Their similarities form a solid basis for successful interpersonal relationships if you are knowledgeable and think of people as individuals; you can then capitalize on their uniqueness. If you cannot think of the person instead of the group, you may stereotype people—lump them together and treat them all the same. This is a recipe for interpersonal disaster, service breakdown and organizational failure.

Some diversity factors that make people different are innate and they are born with them, such as height, weight, hair color, gender, skin color, physical and mental condition, and sibling birth order. All these factors contribute to our uniqueness and help or inhibit us throughout our lives, depending on the perceptions we and others have. Other factors that make us unique are learned or gained through our environment and our life experiences. Examples of these factors include religion, values, beliefs, economic level, lifestyle choices, profession, marital status, education, and political affiliation. These factors are often used to assign people to categories. Caution must be used when considering any of these characteristics since grouping people can lead to stereotyping and possible discrimination.

The bottom line is that all of these factors affect each customer encounter. Your awareness of differences and of your own preferences is crucial in determining the success you will have in each instance.

To learn more about providing quality service to all your customers, explore Please Every Customer: Delivering Stellar Customer Service Across Cultures and other current books on the topic of the Delivering Customer Service to a Diverse Customer Base.

About Robert W. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

Successfully Addressing Diversity as a Service Provider

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Successfully Addressing Diversity as a Service Provider

As the world grows smaller economically and otherwise through world trade, international travel, outsourcing and off shoring of jobs, worldwide Internet access, international partnerships between organizations and technologically transmitted information exchange, the likelihood that you will have contact as a customer service provider with people from other cultures, or who are different from you in other ways, increases significantly. This likelihood also carries over into your personal life.

Diversity is encountered everywhere over the telephone and Internet, in supermarkets, religious organizations, and on public transportation and virtually anywhere that you come into contact with others. It is an important aspect of everyone’s life. Although it presents challenges in making us think of differences and similarities, it also enriches our lives. Each encounter we have with another person gives us an opportunity to expand our knowledge of others and build customer relationships while growing personally.

One significant impact that diversity has on customer service is that people from varied backgrounds and cultures bring with them expectations based on personal preferences and the “norm” of their country or group. Whether this diversity pertains to cultural or ethnic differences, beliefs, values, religion, age, gender, ability levels or other factors a potential breakdown in customer satisfaction can occur if people get other than what they want or expect.

In order to provide excellent customer service rather than good customer service, you will need to raise your personal awareness about others and focus on addressing the needs of a diverse customer base.

Part of creating a positive diverse customer-centric business environment is to train each service provider on the nuances of dealing with people who have backgrounds that are different from their own. Additionally, this effort involves each employee taking ownership for enhancing his or her knowledge and skills related to working with a diverse customer base.

To better prepare for the inevitable opportunities, you will have in serving others who are different from you, ask yourself the following questions. After thinking about them, set out to do some research in areas where you feel deficient.

  • How do you define diversity?
  • What do you already know about diverse cultures around the world?
  • In what ways do your cultural beliefs and values differ from those of cultures with which you have contact as a service provider?
  • In what ways are your cultural beliefs and values similar to those of cultures with which you have contact as a service provider?
  • How do the beliefs and expectations of people from a gender other than your own impact your ability to serve them effectively?
  • How do the values of other generations differ from your own?
  • What accommodations might be necessary for customers who have special needs?
  • What is your personal interest in learning about other cultures or diverse groups?
  • What training or research have you done on diversity and how has that impacted your views or perspectives towards others who may be different from you?

Successfully Addressing Diversity as a Service Provider For ideas and strategies on providing quality customer service to a diverse population, check out, Please Every Customer: Delivering Stellar Customer Service Across Cultures.

About Robert W. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

Customer Attitudes Are Affecting Service Delivery

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Customer Attitudes Are Affecting Service Delivery

Companies today are struggling with not just providing a good or excellent customer service. They now are searching for ways to provide the best customer service possible in order to stay competitive in a globally competitive marketplace.

One of the biggest challenges for many organizations is that customer behavior continues to evolve as society has become more mobile, technology-driven and frugal following the recent recession. Add to the mix a more diverse consumer base that, in many instances displays needs, wants and expectations that differ from the past and you have a situation in which customer service representatives or service providers in all industries are rethinking the way that they deliver customer service.

Customer Attitudes Are Affecting Service Delivery

Here are some recent study findings that indicate a changing consumer environment:

“Channel usage rates are also quickly changing: we’ve seen a 12% rise in web self-service usage, a 24% rise in chat usage, and a 25% increase in community usage for customer service in the past three years.” Leggett, K., Forrester’s Top 15 Trends For Customer Service In 2013, January 14, 2013.

“…speed of service more important now, regardless of whether they are on the  phone, web, or at the service location:

In essence, people are more likely to use technology to obtain products and services and less likely to tolerate substandard or slow levels of service in today’s fast-paced world of many choices. When your competitor is literally a mouse click or touchpad away, you cannot afford to be complacent or view the customer at the same level you might have in the past.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

Strategies for Providing Professional Customer Service

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Strategies for Providing Professional Customer Service

Many customers typically like the comfort of know that they can depend on service providers to provide timely, accurate and professional service whether it is face-to-face, over the telephone or via other technology.

As you work with customers, do so positively and assertively and take the following actions in order to help put them at ease and to build a strong customer-provider relationship.

Strategies for Providing Professional Customer Service

  • Assure them. Do this through your words and actions to show that you are confident, have their best interests at heart-and are in control of the situation.
  • Provide timely service. Let them know that their calls/messages, questions, needs, and issues will be addressed professionally and in a timely manner.
  • Reassure them. Let them know that what they purchase is the best quality, has a solid warranty, will be backed by the organization, and will address their needs while providing many benefits.
  • Reinforce them. Ensure that they understand that their requests and data will be processed rapidly and promises will be kept.

All of these things can lead them to the belief that they made the right decision in selecting you and your organization and that you will take care of their needs.

About Robert C. Lucas

Bob Lucas has been a trainer, presenter, customer service expert, and adult educator for over four decades. He has written hundreds of articles on training, writing, self-publishing, and workplace learning skills and issues. He is also an award-winning author who has written thirty-seven books on topics such as, writing, relationships, customer service, brain-based learning, and creative training strategies, interpersonal communication, diversity, and supervisory skills. Additionally, he has contributed articles, chapters, and activities to eighteen compilation books. Bob retired from the U.S. Marine Corps in 1991 after twenty-two years of active and reserve service.

Make Money Writing Books: Proven Profit Making Strategies for Authors by Robert W. Lucas at Amazon.com.

The key to successfully making money as an author and/or self-publisher is to brand yourself and your company and to make yourself and your book(s) a household name. Part of this is face-to-face interaction with people at trade shows, library events, book readings, book store signings, blogging or guest blogging on a topic related to their book(s). Another strategy involves writing articles and other materials that show up online and are found when people search for a given topic related to a topic about which the author has written.

If you need help building an author platform, branding yourself and your book(s) or generating recognition for what you do, Make Money Writing Books will help. Bob’s popular book addresses a multitude of ideas and strategies that you can use to help sell more books and create residual and passive income streams. The tips outlined in the book are focused to help authors but apply to virtually any professional trying to increase personal and product recognition and visibility.

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